Posts Tagged “apple”
Grandes productos
by Tomy Pelluz on marzo 5, 2008
Democracies don’t make great products. You need a competent tyrant. Palo Alto venture capitalist Jean-Louis Gasse, a former Apple executive who once worked with Steve Jobs. (Vía CNN.)
Antes iPod que sencilla
by Tomy Pelluz on enero 29, 2008
When the iPod first came out, it was written off as a failure-to-be because it didn’t offer various features. It was a choice-limited product and therefore it couldn’t possibly succeed in a market that was all about choice. Rob Glaser, (…)
Cuando el marketing manda
by Tomy Pelluz on octubre 29, 2007
A long time ago, a professor named George made a point to me about the difference between a marketing-driven company and a market-driven company. Apple is clearly marketing driven. They don’t do things customers want or demand. They are run (…)